1001 Ways to Market Your Book

This title is perfect for all authors and publishers. John Kremer's home might be nestled in Iowa cornfields, but his advice on book marketing comes straight from publishing's epicenter. 1001 Ways to Market Your Books is a tome of biblical proportion, a 700-page "organized potpourri" of useful ideas, examples, tips, and suggestions. This book is for both authors and publishers alike, it includes 100 proven marketing tips.

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Reflecting solid knowledge and experience, this second edition offers practical if sometimes obvious business tips, reference data, and promotional ideas that fledgling or floundering publishers might use to boost sales and market exposure. Many successful campaigns by firms large and small are cited, and the advice, not technical or system-ridden, is easy to grasp. Though little information is addressed to authors--mostly brief interspersed rephrasings of points in the main text--librarians should note the chapters on selling to libraries and bookstores. Worth buying, but be forewarned that purchase could lead to requests for the publisher's other titles, as readers are urged to consult the companion volumes.

— Review by William A. Donovan, Chicago P.L. (This above text refers to a former edition of this title, and, fortunately, this new edition offers even more valuable information to the writer, author, or publisher. A great book on marketing books.)

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Now you can take a more active role in marketing your books!